Kukka is a textile and surface design studio based in Rotterdam, the Netherlands.
I founded Kukka in 2010 out of love for prints and patterns. Kukka specialises in designing custom prints for fashion & more.
Over the past two years my mission has developed and has become more purposeful. By that I mean that I feel the need to contribute to a positive change in the textile and fashion industry. An example of this is my work Living Colour; an innovative, sustainable biodesign project.
I grew up in the southern part of The Netherlands surrounded by meadows, horses and woods. My fondest childhood memories are of playing in the sunny garden, climbing the big cherry blossom tree and going to the beach on holiday. Ocean view to me means freedom. I can gaze at the horizon for hours while listening to the soothing rolling waves. I find the same freedom in running my own business.
In 2008 I graduated as a Fashion Stylist. Not long after I was offered my first job in fashion. Until 2015 I worked as an in-house designer for several companies where I designed intimate apparel, accessories, womenswear and of course prints. Often I felt that my work was being judged by the amount of hours I spent sitting at a desk. That wasn’t for me.
I knew I could offer more value to the world by starting out on my own. Now I enjoy being at the receiving end of positive feedback from satisfied clients.
My design style can be described as fresh, minimalistic (not ornate or incredibly detailed) with a slight twist. All my designs I create myself. Sometimes I collaborate with other designers, like on the Living Colour project and I also take on interns. I have a real soft spot for designing for rebellious, sustainable and swimwear brands.
When I’m not designing you can find me at concerts, festivals and pub quizzes.
I love to dive in and immerse myself with information before starting a project. I’d like to know as much as possible about your brand or idea and what impact you want to make. A concept is much stronger when it is built upon your values.
Developing a design concept is just as much fun for me as the designing itself. I base a concept upon trend research, design style and your story. The concept will be visualised through mood boards; showing colours, materials and design elements.
When designing custom prints, I always keep the end product in mind. We’ll create a perfect harmony between your products and my designs.
We discuss your wishes, the possibilities and deadlines together. You are welcome at my studio in Rotterdam, but we can also discuss the possibilities through e-mail or Skype. Your ideas are very welcome.
Shortly after, you receive a non-committal quote and plan by e-mail so you can review the costs and outline of the project.
When you accept this quote (via e-mail), the creative process will start as agreed. Depending on the scope of the project a deposit has to be made upfront. After receiving the deposit payment, the project will start. The deposit percentage will be stated clearly in the quote.
Depending on the number of test designs we agreed on, you’ll receive the amount of designs through e-mail in a PDF file.
Take your time to review the sketches and tell me which one(s) you’d like me to develop further. Don’t see anything you like? We’re possibly not a match after all and now is a good time to part ways, no hard feelings.
In our collaboration I welcome feedback so we can create outstanding designs together. Depending on how many feedback rounds we agreed on in the proposal, this is the time to give your feedback so I can adjust the designs to your wishes.
After the feedback rounds, I finalise the design and send it to you for a final check. The design is put in (technical) repeat if necessary.
After your approval of the final design, I’ll send you the invoice for the (remaining) payment. Only upon receiving this payment, the final, editable design files will be delivered via WeTransfer.
Almost every project starts with research on my part. This is where I get to know your brand’s personality. This rate covers market research, concept development, material research and the creation of mood boards. The rate for this service is 50 euros per hour (*excluding 21% VAT).
I create tailored designs that express the identity of my clients. It’s hard to put a single price tag on my designs since it’s all custom work that depends on your wishes. That’s why I work with a fixed design rate of 63 euros per hour (*excluding 21% VAT). Before every project, we set up a quote together to discuss the possibilities. It helps if you mention your budget beforehand.
In some cases I also work with an advance against royalties: you get a lower fixed design rate than if you would do ‘commission only’, and I get a royalty once your product starts to sell well.
Standard license: 70 euros (excluding 21% VAT). This license is non-exclusive but can be used for items for resale and unlimited reproduction. Editable Photoshop .Psd or Illustrator .Ai or .Eps file.
Extended license: 280 euros – 500 euros (excluding 21% VAT) depending on the type of print. This is a one-off exclusive design that can be used for items for resale and unlimited reproduction. Editable Photoshop .Psd or Illustrator .Ai or .Eps file.
06.2017 – 11.2017 · Earth Matters · group exhibition · TextielMuseum · Tilburg
16.09.2017 · Night of Art & Science · exhibition & workshop · Leiden
05.09.2017 – 07.09.2017 · Keyhouse Sustainable Innovations · exhibition · Munich Fabric Start · Munich
30.08.2017 · Future Flight Movie Night · exhibition & presentation · BlueCity · Rotterdam
06.06.2017 · Fashion Innovation & Sustainability · exhibition & presentation · Venture Café · Rotterdam
06.2017 – 07.2017 · FashionClash Festival · Fashion Makes Sense LAB · SAM Decorfabriek · Maastricht
01.2017 · reVISIONing Textile · group exhibition · Schatjes art + events · Amsterdam
07.2016 · FashionClash Festival · designer market · SAM Decorfabriek · Maastricht
09.2011 – 11.2011 · Bring it On · group exhibition · Ship of Fools art gallery · The Hague